By Ryan Thogmartin, DISRUPT Media:
Small Business Trends published a great article last week about businesses using social media for more than just marketing and measuring customer demographics.
If you aren’t paying attention to your competition on social media, I want to help you start practicing. The fact that so many small businesses are on Facebook, Twitter, Google+, and elsewhere means that there are plenty examples out there of what’s working – and what’s not working.
Let’s look at four questions you can ask to guide your competitive research in social media:
- Who are your competitors targeting?
- How often are they talking? How often are they interacting… Read more