Infographic: The ROI of Social Media Marketing

By Daniel Ford, JCK:

One of the issues constantly questioned in social media evolution is how a business measures its return on investment for engaging in social media marketing.

While the report I cite in my Saturday blog claims that companies utilizing social media networks can unlock $900 billion to $1.3 trillion in annual value, there’s no set playbook on how to develop and cash in on a social strategy.

MDG, a Florida advertising agency, gives some helpful tips on how to determine the effectiveness of your business’ social efforts… Read more

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: