By Social Media Magic:
The new Facebook promoted posts are gaining in popularity, so today I thought we’d dive in head first to uncover and define what really makes this new feature a winner. If your Facebook page has more than 400 fans, then you have access to this feature – that’s great news! Let’s discover how to make the most out of it here.
What Are Facebook Promoted Posts?
A promoted post is quite simply a regular post that you’ve made on your timeline page, that now includes an additional advertising feature, courtesy of Facebook.
If you look at the bottom of your post, you’ll see a little button that says ‘promote.’ Click this button, and you’ll have
instant access to a paid promotional advertising window – where you can ‘promote’ your post to more fans, so that they can interact more with your post.
There will be two options – where you can select your intended audience, and set your scalable budget. It’s like a really efficient prepaid advertising system that is targeted to specific posts that have already proved to be popular among your fans… Read more