Social media: What’s really new?

By Dave Crisp

After two posts on social media marching directly into how businesses and HR are managed internally it’s good to ask, “What’s really new here?”

The short answer is: “Both more and less than we think.”

You may recall my major premise is that we need everyone to adopt “new” leadership skills, but of course they aren’t really new. The behaviors needed to make leaders exceptionally effective today have been around through all of human history. It’s just that only about 18 per cent — fewer than one in five leaders — use them, even after 100 years in which they emerged as the most powerful styles. In relative terms, 100 years is less than a blink in the 100,000 plus years of human history during which command-and-control leadership was most effective. We’re creatures of habit and evolution is slow… Read more


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