Social media in health care create risks, benefits

On Twitter, 10,000 people are listening to Jen Gunter. Sexual health, shoes and “The Hunger Games” are the subjects of just a few of the 36,500 tweets crafted by the obstetrician-gynecologist at Kaiser Permanente in San Francisco.

Gunter’s social-media presence also includes a blog, which she uses to write about birth control and weight loss; a professional Facebook page; another Facebook account for friends; Instagram; and Tumblr.

Gunter has plenty to say and plenty of ways to say it, but when patients she’s never met ask for medical advice online, she has just one thing to say: “No.”

“You can’t have any kind of dialogue that way,” said Gunter, who is also director of pelvic pain and vulvovaginal disorders for for Kaiser in San Francisco… Read more


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