Your e-commerce website designshould be as user friendly as possible because the Internet surfer has little patience when it comes to “finding out” where and how to get the information he wants. If he is not able to get what he wants in about 3 clicks, he will move on to another site and never come back.
So, do not make the mistake of having a complicated site; apply the ‘keep it simple stupid’ (KISS) formula. Here are 4 critical mistakes you should avoid in your e-commerce website design:
1. The Site Loads Too Slow – Nothing can be more annoying than a site that is taking forever to load. According to research studies, for every 2 seconds delay in loading time, there is an increase of 8% in the rate of visitors abandoning the site. Tests your site on all types of browsers and ensure that it loads fast. This is one of the most critical e-commerce website design mistakes that kill traffic… Read more