How to Move Your Social Media Analysis from the Platform to the Individual Level

Social Lift, the social media contact center division of Dialogue Marketing Inc., has both re-invented the traditional call center business model and helped its customers gain a more manageable grip on their social media presence.

Ever since the inception of social media, companies have always wondered how to transform ‘Likes’, ‘Retweets’ and ‘Check-Ins’ into purchases and long-term customer relationships. With the help of Social Lift, businesses can focus on building relationships with their existing customer base using social media campaigns, social customer service engagement, and new technologies such as video and mobile. The goal of Social Lift, a social media contact center, is to take a business’ current customers and turn them into brand ambassadors, effectively using them to promote the brand, messaging, and products to their online networks. In addition, Social Lift monitors the social media landscape to generate new customers. For example, if someone is having an unpleasant experience with a competitor, the team will jump into the conversation and build an engaging experience in hopes of converting them into a new customer… Read more

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