Clear benefits to social media, says ABC managing director Mark Scott

FORMAL warnings to staff over inappropriate Twitter use had been issued but the dangers of social media were far outweighed by the benefits, ABC managing director Mark Scott said last night.

The advantage of social media platforms Twitter and Facebook to the ABC were that they built communities and were excellent tools for breaking news, Mr Scott told a Senate Estimates communications committee.

“It’s a challenge because there is no editorial filter,” he said, likening it to broadcasting live radio or television. He said there were a couple of examples of staff who had overstepped the line and they were counselled… Read more

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