So, you’re starting a business. Everything is falling into place, you’re about to open and now it’s time to hire a whiz to design a website.
Wrong, said David Scott, the vice president of business development at Duluth-based Pure Driven, a business that teaches people how to use free social media tools like Twitter and Facebook to connect with customers. Prioritizing the website is the No. 1 mistake business-owners make. Yes, you need a website. But you also need a content creation plan, search engine optimization and a way to engage with an audience.
“You do not just work with a web designer,” he said… Read more